It is so important for your company to be found when someone types a keyword or phrase that is relevant to the products or service that you sell into Google, that it can determine the success or failure of your business.
These statistics on why it’s important to rank on page one in a Google search is from an article “The Beginners Guide to SEO” from a search engine optimisation blog SEOmoz.com.
As you can see by the above statistics, if your website doesn’t rank highly in a Google search it just simply won’t be found.
How can you ensure that your website will rank high in Google?
The answer is Search Engine Optimisation (SEO). SEO is a process of improving where your website ranks in Google searches by using the right key words or phrases in the right places amongst your content so that your website will be picked up by Google.
Below are some basic tips for SEO: